The Bachelor’s Degree in International Business and Marketing prepares for the international management and gives a, multidisciplinary, multicultural education
The BDIBM is an official four-year university degree that gives students a comprehensive grasp of business management and equips them with the knowledge, expertise, techniques, skills and conduct that are the keys to success in international business and marketing.
This is a world that calls for professionals with multidisciplinary skills and expertise in the areas of management and business techniques, economics and quantitative methods, humanistic and institutional knowledge and languages. Indeed, languages feature in the degree programme in two ways: students have the option to study Arabic, French, German, Japanese, Mandarin Chinese or Russian for three years (the first two years are mandatory), and 50% of the degree subjects are taught in English.
Another distinguishing feature of this course is the mandatory three-month company internship that students have to do in their third year.
As part of our endeavour to foster cultural exchange, and as a vital part of students’ education, ESCI-UPF welcomes overseas students and offers home students the opportunity to take part in exchange programmes with universities in other countries, either as part of the Erasmus programme or through bilateral agreements.
The degree subjects are taught in small groups on a termly basis and call for students’ undivided attention. Our high-quality teaching places particular emphasis on the practical aspects of international business and marketing. Our teaching staff is made up of lecturers from ESCI-UPF and the Economics & Business and Humanities Departments at UPF, among others, together with prestigious professionals with acclaimed expertise in the world of international business.
Students have access to specially equipped spaces where they can connect their laptop. In addition to their email account, they will also have access to the ESCI-UPF intranet, as well as UPF libraries and a wide range of Spanish and international databases.
Prestigious lecturers from the academic and business worlds lay out the theoretical foundations and share experience-based knowledge.
In today’s world, companies need to have a global awareness. All the subjects for this degree course are taught from an international perspective.
Students learn how to work collaboratively with other students as an educational model for their future professional work.
Our teaching techniques get students playing an active role. Case studies, simulations and business games give students the chance to put their newly acquired knowledge into practice.
Internships in Spanish and overseas companies and institutions give students firsthand experience of the professional market and let them apply their knowledge and skills to real-life situations.
In addition to acquiring technical skills, students also receive a humanistic education. Experts in international business need to be masters in the art of ethics, emotional skills and communication and should be able to adapt to other cultures through their keen awareness of their social and political environment and their firm grasp of international law.
Today’s business dynamics call for multilingual professionals. On this degree, 50% of classes are taught in English and students have the option to study Arabic, French, German, Japanese, Mandarin Chinese or Russian for three years. The teaching of second foreign languages at ESCI-UPF is endorsed by Idiomes UPF, which is also responsible for providing 70% of the university's language offerings.
Professionals in international business and marketing can find work in many areas.
Once you have competed this degree, you will have acquired the following competences:
Student profile for the Bachelor’s Degree in International Business and Marketing.
Skills:
Personality:
Attitudes:
As indicated in the quality policy, ESCI-UPF is committed to continuous improvement in accordance with an institution of the highest standards of excellence.
Firmly committed to transparency, the school responds to the requirements of AQU (Quality Assurance Agency for the Catalan University System) and shares all public information related to the Bachelor’s Degree in International Business and Marketing to the different stakeholders.