The Master’s Degree in Digital Marketing (MDDM) equips you with the tools, knowledge and expertise to add digital technologies to your analysis and decision-making toolbox in the field of international business and marketing.
With a MDDM from ESCI-UPF under your belt, you will start seeing marketing through new eyes. You will make the most of automation to create more productive and agile practices and will explore new sources of customer data to create personalised communication campaigns and offers based on artificial intelligence and web analytics.