Marc Sansó Mata
Role
Continuous training manager
Qualifications
Industrial Engineer(UPC)
Master’s in Marketing (UPF)
MBA (ESADE)
PhD in Business Administration (UPC)
Biography
Marc Sansó holds a PhD in Business Administration and Management, an MBA from ESADE, and a degree in Industrial Engineering.
His profile combines academic and professional experience in the fields of strategy and technology.
As an academic, he regularly teaches in the areas of entrepreneurship, innovation, and competitive strategy in technological environments (ESADE, UPF, among others). In addition, he has published books and articles in internationally renowned publishers and journals.
In the professional field, he is the founding partner of Elsebits, a consultancy specialized in competitive strategy, and acts as an advisor to companies and venture capital funds. His main focus lies in the B2B and industrial tech sectors.
Subjects they teach
Business Creation Workshop
Bachelor’s Degree in International Business and Marketing
Required
Programme:
Bachelor’s Degree in International Business and Marketing
Decision making process. Decision making in marketing. Decision making in finance. Decision making in production. Market research. Presenting reports.
Interlink the actions to be carried out by each area in a business in response to given situation that affects market position and then take the necessary decisions to enable normal business operations in a global market. Identify opportunities and design processes to create value in existing activities or entrepreneurial projects.
Code:
44304
Créditos:
4 ECTS
Language:
English
Type of subject: Required