e-Logistics & Blockchain technology

Asignatura del Master in International Digital Marketing

Información académica

Créditos:
2 ECTS

Language:
Spanish

Type of subject: Required

Description

The global trend towards free shipping in e-commerce means that companies need to design suitable logistics and transport strategies. This course familiarises you with the complex logistical requirements resulting from digital business and e-commerce. It examines business practices, systems and technologies that enable order fulfilment in this rapidly evolving space. It also examines the logistics strategies, operations and infrastructure needed to meet the growing challenge of customer satisfaction in e-commerce distribution activities.

This subject forms part of the Master in International Digital Marketing, Follow the link for further information..

Lecturer Position

José Miguel Aliaga

Lecturer

Qualifications: Bachelor’s Degree in Political Sciences (UAB) Postgraduate Degree in Customs Management (UB) Master’s Degree in International Marketing (Instituto Superior de Marketing) Master’s Degree in International Trade (Centro de Estudios de Economía Internacional) Master’s Degree in Supply Chain Management (UPC) PhD in International Trade (UPC
Biography:

José Miguel Aliaga has held decision-making positions in a number of international companies, working in the areas of purchasing, global operations, logistics and customs management. As an international consultant, he has focused his expertise on the aeronautics, textile, food and logistics industries. As an academic lecturer and researcher, his fields of interest include companies’ export/import behaviour and the economic impacts of special economic zones (SEZ).