Models of International Expansion

Asignatura del Master in International Retail Management

Información académica

Créditos:
2,5 ECTS

Language:
Spanish

Description

This course sets out strategies for growth in terms of retail companies’ resources and capabilities and looks at how to choose the most suitable model of expansion in accordance with the international market.

This subject forms part of the Master in International Retail Management, Follow the link for further information..